sinatraco.com Blog

Technology has come a long way in the past few years, especially as it relates to printing.  I recently saw a 700 page hardcover book that was printed on-demand as a single copy overnight.  This was unheard of just a few years ago.  Even the cost of these on-demand books are coming down.  The potential savings in warehousing is substantial and other options like personalized content in books is also becoming a possibility. 

The other technological advances are in digital printing – we recently uploaded some business cards to www.overnightprints.com and in 3 days we received them for a total cost of $14.  The cards were not quite as good as you’d get from a printer, but very close.  I was amazed by the quality and speed.

The downside to digital printing is you have limited options of paper – it’s pretty much one-size-fits-all approach.  In the south of Boston area we’ve used www.bondprinting.com.  They do a good job, have good customer service, and good selection.  The nice part of this option is you can choose from many different paper samples and the final product is slightly superior to digital printing.

If you have any questions about south of Boston web design or marketing feel free to request a free consultation from our corporate site:  www.sinatraco.com